ShoBinj
The founders of TV Brain approached the CurtDoty.co to help name, brand and create the user experience for their new streaming app. ShoBinj is the ultimate find, view & earn experience. In a torrent of video choice, ShoBinj is your smart best friend. oSearch every streaming service for your perfect show or movie. Ask ShoBinj what’s on… get it, watch it instantly - on any screen. Find new favorites as Smart ShoBinj relentlessly searches for you. See & share what your trusted social friends are binge buzzing.
The Name is original and came from a mashup concept of Show and Binge. Out of that, we altered the spelling to make it ownable and unique. This led to being inspired to create a character, Binjie, to help you navigate your content choices. Binjie will pop up throughout the experience, much like the TIVO mascot. The logo represents a clean and modern take with conceptual circles symbolizing the RGB of the TV signal.
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