ZOS HALO

The Challenge

Wine Technology company Preservino asked the CurtDoty.co to help them come up with a new name for their Wine Preservation product and subsequently help design their website, write their copy and write, shoot and edit a KickStarter campaign to raise capital for their venture. It was a fun task and the final name was ZOS Halo, asserting the acronym of Zero Oxygen Solution which was the USP of their technology.

How ZOS HALO is Different

HALO is the only product out there that eliminates oxygen completely using a new technology developed especially for wine. HALO actually lights up telling you when the process is complete. You can leave it for a few days, weeks or even months! Move the bottle and the cap will light up blue, giving you and instant status that your wine has been preserved correctly.

Kickstarter Campaign

Introducing ZOS Halo, a revolutionary wine preserver that eliminates 100% of the oxygen that spoils your wine. Unlike any system in the world, Halo’s unique design visually indicates when the process of removing 100% of the oxygen is working perfectly. Powered by the Zero Oxygen Solution’s cartridge system, the patented, non-toxic cartridge absorbs all of the oxygen. Within minutes of putting the Halo wine preserver into the bottle, your wine is preserved.

In writing the script for this, we took the testimonial approach to prove satisfactory results from industry leaders who tested the product. We shot in Napa Valley at two wineries.